The Broadstreet alternative for HOA and community directories

Broadstreet is an ad server built primarily for newspapers and local news publishers. For HOA and community directories selling to local landscapers, realtors, restaurants, and contractors, DirectoryAdServer is a directory-first ad server with sponsored listings, ad-buy packages, and flat-fee pricing that lets you keep every dollar of ad revenue.

The gap

Why Broadstreet isn't built for hoa & community directories

Broadstreet has no native directory listing model — campaigns are configured by hand and its newsletter-and-newspaper roots don't map to category, search, or member inventory.

A community directory sells to a small set of neighborhood sponsors and needs the whole thing to run with almost no ad ops, so every dollar funds the community instead of a platform. A directory serving residents and neighbors needs to sell category sponsorships and resident-newsletter banners — and Broadstreet runs on per-publisher subscription pricing, which works against a directory selling placements directly to local landscapers, realtors, restaurants, and contractors.

The fit

What HOA and community directories actually need from an ad server

Sell to the right sponsors

Onboard local landscapers, realtors, restaurants, and contractors as advertisers — sync existing members or add them directly, each with a self-serve portal.

The right inventory

Package category sponsorships and resident-newsletter banners into ad buys with inventory limits and waitlists so placements stay scarce and valuable.

Keep 100% of revenue

Flat monthly pricing — no revenue share — so every dollar from local landscapers, realtors, restaurants, and contractors stays with your directory.

Side by side

DirectoryAdServer vs Broadstreet

CapabilityDirectoryAdServerBroadstreet

Built specifically for directories

Zones, sponsored listings, packages, and waitlists model directory inventory directly.

Native sponsored listings

Promote listings to the top of categories and search — not just banner slots.

Self-serve advertiser portal

Advertisers manage their own creatives, campaigns, and reports.

Flat fee — keep 100% of ad revenue

No revenue share and no per-impression platform tax on what you sell.

Member sync from your directory

Pull existing members into advertisers instead of re-keying every sponsor.

Inventory limits & waitlists

Cap slots per zone and queue demand — built for scarce directory placements.

Comparison reflects DirectoryAdServer's directory-first feature set. Broadstreet's offering may change; verify current details on their site.

Estimate your ad revenue with the calculator

FAQ

Broadstreet alternative — questions

Is DirectoryAdServer a good Broadstreet alternative for HOA and community directories?

Yes. Broadstreet has no native directory listing model — campaigns are configured by hand and its newsletter-and-newspaper roots don't map to category, search, or member inventory. DirectoryAdServer is built directory-first, so HOA and community directories can sell category sponsorships and resident-newsletter banners to local landscapers, realtors, restaurants, and contractors without bolting a generic ad tool onto the site.

How is pricing different from Broadstreet?

Broadstreet runs on per-publisher subscription pricing. DirectoryAdServer charges a flat monthly fee with no revenue share, so a hoa & community directories keeps 100% of what it sells to local landscapers, realtors, restaurants, and contractors.

What inventory can HOA and community directories sell?

A community directory sells to a small set of neighborhood sponsors and needs the whole thing to run with almost no ad ops, so every dollar funds the community instead of a platform. DirectoryAdServer supports category sponsorships and resident-newsletter banners alongside banner zones, with inventory limits, waitlists, and self-serve ad-buy packages.